01 / Identify the product
Make the product direction easy to recognise.
Include the product code or reference, product name, subcategory and any reference image, sample, sketch, moodboard or measurement sheet.
02 / State the route
Say what kind of help you need.
Choose Ready Stock, Private Label, Custom Development, Collection Development, a mixed project or not sure yet. The route determines the next questions.
03 / Add commercial context
Give an estimated quantity, market and timing.
Add colour and size direction, target market, sales channel, target price position and whether the launch window is fixed or preferred.
04 / Keep uncertainty visible
State the first question you need answered.
A good RFQ is not a finished purchase order. It is a structured starting point for pricing, feasibility and the next product decision.
The best first message makes the next decision easier to see.